For coaches, consultants & advisors
Let me describe your normal week....
No disasters. Just a normal week.
MONDAY
A lead fills in a form on your website.
You see the notification. You think, "I'll reply after this client call." Then another call happens. Then lunch. Then admin. You reply later than you wanted.
TUESDAY
They respond, they're warm. They want to talk.
You send your calendar link. They don't book. Not because they aren't interested. Because they're busy too. No reminder gets sent. No follow-up goes out. No "here's what happens next" message. It just… sits.
WEDNESDAY
Two more enquiries come in.
One from your website, one from LinkedIn. One goes into a spreadsheet. One lives in your DMs. You'll "sort it later."
THURSDAY
You remember the lead from Monday.
You haven't heard back so you send another message. They're polite, but the energy has shifted. Now you're chasing the thing that should have been easy.
FRIDAY
One of your clients finished working with you.
Great result. Lovely feedback. You mean to ask for a testimonial. You mean to ask for a referral. You mean to ask about next steps. But you're tired, so you don't.
Feel familiar?
Another week done. No disasters. Not even any big problems. Nothing "broken". But money leaked out of the business all week.
Not because you're bad at what you do. Because your business has gaps.
This is why "more leads" isn't always the answer.
If you pour more leads into a leaky bucket, you don't get richer. You just get busier.
The chaos tax™
There is an invisible tax on your business.
I call it The Chaos Tax™
Most coaches and consultants are too close to the fire to see the smoke.
You're the visionary. You should be looking at the horizon, not worrying about why a Monday lead didn't get a follow-up on Tuesday.
The Chaos Tax™ costs the average coaching, consulting or advisory practice £33-66K annually.
Not through catastrophic failures. Simply through accumulation.
an operator, not an agency
I learned to spot these gaps in a world where "leaks" don't just cost you a lead.
They cost you the entire business.
Before I started working with coaches, consultants & advisors, I spent 20 years in hospitality.
In a restaurant, if the way you run things means a steak sits on the pass for three minutes too long, that's a wasted plate, a frustrated customer, and a hit to a margin that was already razor-thin.
You learn very quickly: you cannot out-hustle a bad system.
When I moved into professional services - 12 years serving 3,000+ businesses across 23 countries - I saw the exact same patterns. Just with different labels.
The "normal week" I described above isn't a lack of effort. It's the result of The 7 Leaks™. Specific structural holes that drain momentum out of even the most brilliant founders.
You don't need to work harder. You need a plumber for your operations
.
You need someone to install the checks and balances that ensure your genius actually results in growth, rather than just more busy-ness.
I am not selling marketing. I am not offering random funnels. I am not suggesting tactics to throw at these problems.
I Install Flow.
FREE CALCULATOR
Calculate Your Chaos Tax™
Most consultants underestimate their revenue loss by 40-60%. Not because they're naive. Because the leaks are invisible until someone shows you where to look.
Takes five minutes. No email required unless you want the detailed breakdown.
Revenue doesn’t disappear randomly.
It leaks across the client lifecycle.
The 7 Leaks™
From first visibility to referral, these are the seven places it slips..
£2–5K/year
Visibility Void.
Marketing in bursts. Then silence.
£8–15K/year
Follow-Up Failure.
Slow response. No structured follow-up.
£5–10K/year
Booking Bleed.
Ghosting. Uninformed leads. Calendar gaps.
£6–12K/year
Missing Money
Manual invoicing. Late payments. No system.
£4–8K/year
Onboarding Gap.
Confused starts. No repeatable welcome.
£3–7K/year
Delivery Inconsistency.
Reinventing the wheel each client.
£5–9K/year
Referral Neglect.
No structured referral or testimonial process..
HOW I HELP YOU
Once You See The Leaks, You Have Options.
Maybe you want the diagnosis and you'll take it from there. Maybe you want a thinking partner in the engine room. Maybe you want it completely handled. There's a clear next step for each.
web design
Get Found. Get Trusted. Get Booked.
Professional websites that do the selling for you.
GHL Consulting
Missed leads. No-shows. Late payments.
Identify and fix The 7 Leaks™ and build a clean system you can trust.
ready for everything
Stop patching. Start building.
The system. The site. The automations. Fix it all.
Real words.real results.
Proof From The People Building Real Things.
"Absolute Professional, Incredibly Knowledgeable, Highly Recommend"
I highly recommend Matthew J. Watts for anyone looking for an outstanding HighLevel software coach and an expert podcast editor. His deep knowledge of GoHighLevel is second to none, making complex automations and CRM strategies feel simple and effective. Whether you're just getting started or looking to optimise your setup, Matthew has the skills and insight to take your business to the next level.
An absolute professional, incredibly knowledgeable, and always willing to go the extra mile, I highly recommend him.
Richard Woods
Founder & Business Coach, Million Dollar Sprint
"Took All The Pain Away"
"Matthew took away the pain of buidling a website and getting all the right funnels and buttons working with ease.
He worked with a patient approach determined to make it all easy for someone like me whose expertise is not SEO systems and funnels, it's coaching and training and not an gohigh expert. I am hoping to continue working with him as and when I need help.
Above all Matthew really understands small businesses and how each is unique and listens to what you need and helps you bring your 'business image' to life 'virtually' as you want it."
Fiona Chapman
Author, Coach & Hypnotherapy Specialist
"Strategic Insight & Calm Execution"
"I had the pleasure of working with Matthew J. Watts and was consistently impressed by the depth of his expertise, the quality of his questions, and the clarity he brings to complex systems.
Matthew has an exceptional ability to simplify and structure growth, automation, and CRM systems in a way that feels practical, human, and aligned with real business needs. His knowledge of GoHighLevel is outstanding, but what truly sets him apart is how thoughtfully he applies that knowledge, always with the end user and long-term sustainability in mind.
He is generous with his time, highly professional, and genuinely invested in helping others succeed. Whether you’re building, refining, or scaling your systems, Matthew brings both strategic insight and calm execution. I would highly recommend him to any coach, consultant, or business owner looking to grow with clarity and confidence.
Dr. Ashish Kumar
Executive Coach, Author, Speaker
"Structured, Reliable, & Incredibly Easy To Work With"
"I highly recommend Matthew J. Watts.
Matthew supported The Prosperous Practice with GoHighLevel implementation and improvements, and he was outstanding - not just in the build quality, but in the way he supported our own GHL implementation, but what and how he did the same for all our clients. He’s structured, reliable, and incredibly easy to work with.
What makes Matthew different is that he’s not “just a tech guy". He understands marketing, messaging, and the real-world commercial side of running a business - so the systems he builds actually make sense and get used.
He ran our weekly support coaching calls for clients as well, where his communication and teaching skills were clearly evident. He is patient and can explain even complicated concepts in an easy way for non techies.
If you’re considering Matthew for GHL, CRM, or marketing systems work, you’ll be in very safe hands."
Daniel Wagner
Founder, The Prosperous Practice
Director, Athena Veritas
Who this is for
I can't fix a business model that doesn't work. I can't generate demand that doesn't exist. I can't make people want what you're selling if the offer is wrong.
But if you're already generating revenue and it's just harder than it should be, this is exactly what I fix.
This is for your if:
You have clients and revenue (£100K+).
You're profitable but it feels like pushing a boulder uphill.
You've got operational blind spots and you know it.
You're ready to fix systems, not just add more marketing.
This isn't for you if:
You're still trying to land your first few clients.
You like firefighting and resist structure.
You're looking for "one weird trick" to 10x overnight.
You want someone to "just do it all" without your involvement.
Why Me
I Can Fix The Cellar & The Sales Funnel.
I'm Matthew J. Watts.
25+ years in operations. From McDonald's crew member in rural Queensland to GM roles turning around failing hospitality venues. The Wheatsheaf: £3K/week to £500K annually.
Then 12 years at Oompf Global, a marketing consultancy serving 3,000+ businesses across 23 countries. I built CRM systems, automation infrastructure, and operational backbone for consultants who'd outgrown spreadsheets.
The combination is rare: Deep operational expertise (I've run venues, built teams, fixed broken systems in high-pressure environments) + Modern marketing systems knowledge (websites, CRM, automation, conversion architecture, GoHighLevel).
Most consultants understand one or the other. Not both.
I understand how a steak goes cold on the pass and why your email automations aren't firing.
That's the difference.
Who this is for
Stop Guessing. Start Fixing.
You didn't build a successful practice by ignoring problems. You built it by solving them.
The Chaos Tax is solvable. You just need to see where the leaks are. Or book a call. We'll look at what's broken, what it's costing you, and what your options are from here.